Telefónica is today one of the largest telecommunications companies in the world in terms of market capitalisation and number of customers. They have the best infrastructure, as well as an innovative range of digital and data services; therefore, they are favorably positioned to meet the needs of their customers and capture growth in new businesses. They are sensitive to the new challenges demanded by society today and, therefore, they provide the means to facilitate communication between people, providing them with the most secure and cutting-edge technology. Their vision is focused on technology making people’s lives easier and their aim is to promote progress in that direction, so that technology can make a positive impact on the world both socially and environmentally, and, ultimately, so as to provide value and trust in an ever-changing and accelerating world. Digital life is life itself, and technology is an essential part of being human. They want to create, protect and boost connections in life so people can choose a world of unlimited possibilities. They want to be a company in which their clients, employees, suppliers, shareholders, and society in general can trust. In order to achieve this, they communicate their strategy, business model and most relevant data to their stakeholders in a clear and transparent manner, so as to show the company’s ability to create value.